Director Shankar is a marketing whiz kid and when he is joined by another high flier you get nothing short of magical fireworks. As the D-day is nearing for the release of ‘Endhiran’ the fireworks has already started.

Initially there were the vibrant stills which created flutter and now as the second installment Sun Pictures have released the teaser posters of the audio launch. Two posters announcing the audio release hit the media yesterday. One has images of Rajinikanth and A R Rahman the other the dream pair Aishwarya Rai and Rajinikanth only. They are vivid, colouful and eye catching.

Shankar’s sci-fi flick ‘Endhiran’ produced by Sun Pictures will hit the screens in the first week of September. But the audio release is happening in Malaysia at PICC, Putrajaya Kuala Lumpur on July 31.